Description

Marketing for Manufacturers Webinar

Will AI Recommend Your Manufacturing Company

Wednesday, September 16, 2026

11:00 AM - 12:00 PM

Join us for an informative webinar where you'll learn:

• How to strengthen your website.
• Search visibility and digital credibility in the age of AI.
• How buyers, engineers, procurement teams and prospective employees are using ChatGPT, Google AI and other tools to research manufacturers.  
• The difference between traditional SEO, AEO and GEO.  
• How AI determines which manufacturers to reference or recommend.
• Why clear positioning, capabilities, industries served, certifications and proof of experience matter.
• Website content AI can understand: FAQs, case studies, technical resources, structured service pages and company expertise.
• Common manufacturing website weaknesses.
• A practical “AI Visibility Checklist” attendees can use immediately.
• How to test whether AI currently understands and recommends their company

Presenter:  Carrie Karki, WhiteBox Marketing.  As the Founder (of a  napkin start) & CEO (big title, humble firm) of WhiteBox Marketing, I’m proud to lead an award-winning, full-service marketing agency that provides a consultative approach to delivering effective client solutions with a team of fabulous hard-working and creative talents.  With more than 25 years of experience in the marketing industry, We’ve built a solid reputation for excellence and innovation, leading my company forward to enjoy considerable growth and success in Minnesota markets and beyond.

I founded WhiteBox Marketing in 2018 to bring a fresh approach to modern marketing, built on a solid principle of “good people doing good things.” With now expanded leadership, the agency has grown. We are dedicated to our roots, partnerships, and people and setting a new standard in our industry. By servicing clients with fundamental objectives and hands-on people collaborating with full-service business growth strategies driven by results and, of course, out-of-the-box thinking, too!

I am passionate about partnerships in building better together.  I involve myself in local efforts to promote positive impact in my community. I believe in actively participating in local Chambers of Commerce, Rotaries, and Board seats and supporting many other non-profits- focused on giving back to our communities. It's how all thrive!  I believe in developing people, companies, and communities that can influence personal, professional, and community growth- well beyond!

As a strong advocate for unity and diversity, I believe in embracing unique backgrounds locally and globally. I support multiple charities annually, championing causes that bring positive change throughout Minnesota and across the globe. Beyond my professional and philanthropic efforts, I value family, cherish time with friends, enjoy great food, and treasure travel opportunities that broaden my perspective.   https://www.linkedin.com/in/carrie-karki-10300714/

MMA affiliate members and non-members are invited to attend this webinar at no cost. Registration is required, and a Zoom meeting link and access information will be included in your registration confirmation email. We encourage you to register today and join us for this timely and informative session.